In July 2006, Delaware Valley Grantmakers completed a new strategic plan that directed the organization to continue its successful work in providing high quality services to its members, but also challenged the organization to add a more external focus to its work in the broader community. 

In September, we convened the first meeting of our newly-formed Communications Committee, which was charged with providing guidance in the development of a comprehensive communications plan for DVG.

The project, which took place between December 2006 and May 2007, consisted of four primary phases:

1- A thorough assessment of DVG’s existing communications program;

2- An audience analysis to learn more about the people that DVG wants to reach with its communications;

3- Message testing with focus groups to gauge possible communications strategies; and

4- Plan development.

The final Strategic Communications Plan was approved by DVG's Board of Directors at their May 24, 2007 meeting.

>> We invite you to view a one-page summary of the Plan Highlights and contact us with your questions or comments.

Our thanks goes to our Communications Committee, led by Frances Sheehan, and to the members and non-members alike who contributed to the planning process by serving as an interviewee, focus group participant and/or survey respondent.

DVG Communications Committee

• Frances Sheehan, Chair, Brandywine Health Foundation

• Brian Bernhardt, Cervelli Charitable Trust

• Andrew Swinney, The Philadelphia Foundation

• Brent Thompson, William Penn Foundation

• Mailee Walker, Wachovia Regional Foundation